Years of experience in digital
advertising showed us two things:
- There is no better way of communicating to the right audience than programmatic advertising and the future lies completely with programmatic methods
- The region needs a team that has an excellent grasp of technology, experienced and totally focused on programmatic advertising
So, as people who’ve worked for top digital advertising organisations bringing results for top brands through programmatic campaigns, we made a decision towards the end of 2015; To set up the best and first team that focuses solely on programmatic advertising.